Special thanks to our 2012 sponsors!
Bandai
Wizards of the Coast 
Mayfair
Cryptozoic
WizKids
Konami 

Impressions
Alderac Logo
Paizo
Osprey Publishing
Sandstorm Logo

Impressions
     Alliance Game Distributors    ACD Distribution    
       
   

    

 Show Schedule (subject to change)

Seminar Key
Retail Seminars Manufacturer Seminars
GAMA Seminars Premier Presentations

 

Monday March 12th
5pm-9pm Registration
  Vegas 1 Vegas 2 Vegas 3 Vegas 4 Vegas 5 Vegas 6 Vegas 7
6pm-7pm Meet and Greet - Windows Room
8pm-9pm Promotional Opportunities For Your Store Site Selection       How to Work Your Booth Intellectual Property for Games
9pm-10pm Revitalizing Your Store Negotiating Commercial Leases       Demoing Games  
Tuesday March 13th
7am-6pm  Registration
  Vegas 1 Vegas 2 Vegas 3 Vegas 4 Vegas 5 Vegas 6 Vegas 7
8am-9am             New Store Orientation
9am-10am Social Networking Multiple Stores or Improving Your Existing Store? Making Your Event "Pop" Organized Play Appealing to the Gamer's Whole Family

New Company Orientation
9:30am

10am-11am Death and Taxes RPGs: The Next Generation Store Design Marketing Your Store
11am-12pm  Bandai  Cryptozoic Wizards of the Coast WizKids Konami
12pm-1pm Lunch (GAMA & Our Sponsors) - Pacific Ballroom
1pm-2pm Catalyst Game Labs Fantasy Flight Games Wizards of the Coast Topps Mayfair  How to Work Your Booth The Power of Moms (Mom Bloggers)
2pm-3pm AEG Osprey Wizards of the Coast Paizo Game Marketing 2011 & 2012 Legislative Update CPSIA/HR 5660
3pm-4pm Catalyst Game Labs
Cryptozoic Wizards of the Coast WizKids GAMA Educational Research Branding Your Company
4pm-5pm Impressions Fantasy Flight Games Wizards of the Coast Paizo   Sharp as a Tack Demystifying QR Codes
5pm-6pm AEG Cryptozoic Wizards of the Coast WizKids   GAMA's Strategic Planning Intellectual Property for Games
 6pm-8pm The GAMA Dinner (GAMA & Wizards of the Coast) - Pacific Ballroom
8pm-9pm Press Releases The Right Time To Add An Employee? Education Certification Birds of a Feather   GAMA Programs
(Windows Room)
9pm-10pm We All Have To Eat / A Day in the Life
Getting the Most Out of Your Employees Power Presentations Why We Buy  
Wednesday March 14th
 8am-6pm Registration

Vegas 1 Vegas 2 Vegas 3 Vegas 4 Vegas 5 Vegas 6 Vegas 7
9am-10am Bandai Fantasy Flight Games Wizards of the Coast WizKids Mayfair Demoing Games Domestic Manufacturing 101
10am-11am Impressions Cryptozoic Wizards of the Coast Topps Game Marketing 2011 & 2012 Overseas Manufacturing
11am-12pm Osprey Fantasy Flight Games Wizards of the Coast Konami Writing Press & Copy Domestic Manufacturing 102
12pm-1pm Lunch (GAMA, Bandai & Our Sponsors) - Pacific Ballroom
1pm-6pm Exhibit Hall
6pm- Games Night (GAMA) - Pacific Ballroom
Thursday March 15th
 8am-6pm  Registration

Vegas 1 Vegas 2 Vegas 3 Vegas 4 Vegas 5 Vegas 6 Vegas 7
9am-10am You Get What You Pay For Bottom Line Reducing Costs Organized Play Education Certification Origins Awards The Power of Moms (Mom Bloggers)
10am-11am Sharp as a Tack Preparing Proper Paperwork Store Design Marketing Your Store Legislative Update CPSIA/HR 5660 GAMA Open Board Meeting
11am-12pm Online Retail (Panel Discussion) - Pacific Ballroom
12pm-1pm Lunch (GAMA & Our Sponsors) - Pacific Ballroom
1pm-6pm Exhibit Hall
6pm GRD Elections - Vegas 3
8pm-12am GTS Poker Tournament (ACD) - Vegas 4
Friday March 16th
 8am-11am Registration

Vegas 1 Vegas 2 Vegas 3 Vegas 4 Vegas 5 Vegas 6 Vegas 7
9am-10am Your Competitive Edge Promotional Opportunities For Your Store
Game Industry Accounting 101      

Branding Your Company

10am-11am Checklist For Effective Owners Social Networking Planning & Improving GTS 2013     Origins Awards  
11am-12pm GTS Lessons Learned (BoD and GAMA Staff) - Pacific Ballroom

Retailer Seminar Descriptions

Monday

Promotional Opportunities for Your Store
Hosted by The GAMA Retail Board
 
Looking for new opportunities to get customers into your store? Listen to some of the effective ideas and results that some stores have tried over the past year and want to share with you. — Join the Chamber of Commerce, do game events at schools, libraries, boy/girl scout meetings, churches, practice the art of "flash mobs," join a parade, or rent the mall and hold an event.
 
Site Selection
Hosted by Dave Wallace, The Fantasy Shop
 
Choosing the wrong location will cost you money. Choosing the right location will create the opportunity to make more money. This seminar will examine the various elements that should be considered when selecting your next location.
 
Revitalizing Your Store
Panel Discussion
 
How are we keeping our stores fresh and exciting for our customers.
 
Negotiating Commercial Leases
Hosted by Dave Wallace, The Fantasy Shop
 
Finding the right location is important. The next step is negotiating the best possible deal. This seminar will examine the various parts of a commercial lease, explain the terms and look at what can and should be negotiated, and talk about how to do just that.
 
Tuesday
Social Networking
Hosted by Mike Stackpole
 
A seminar dealing with the process of social networking and what it can mean for your company. The discussion will include items like dealing with Facebook and Twitter and the real time commitment versus the return on that investment. This will include some discussion of having and maintaining your own website.
 
Multiple Stores or Improving Your Existing Store?
Hosted by Dave Wallace, The Fantasy Shop
 
An examination of the next step for a successful business. What comes next?
 
Making Your Event “Pop”
Hosted by The GAMA Retail Board
 
The anatomy of an event. How to create an event that will really stand out and bring the customers flocking to your store.
Organized Play
Hosted by Alex Shvartsman, Kings Games
 
How do you turn play into revenue that keeps coming back? Lay out why you feel your Organized Play Program has been a success and some of things you do that help keep it that way. Pictures and video of events will help get across the nature of your space and how you use it, and solid numbers (attendance, sales, etc.) will help back them up.
 
Listen to last year’s Power Retail Award winners as they lay out why this Organized Play program has been successful. Find some things that can help you enhance your Organized Play and turn that play space into revenue that keeps coming back. See why we chose Kings Games for the Outstanding Organized Play Award.
 
Appealing to the Gamer’s Whole Family
Hosted by Lynn Potyen, The Game Board
 
Ever have that customer who gets to the door of your store and turns around and leaves? Together we are going to change that from happening! Get a new perspective on the everyday shopper and grow your customer base by selling to the whole family.
 
Death and Taxes
Hosted by Chip Bowles, Bingham Greenebaum Doll LLP
 
An overview of what small businesses should know about taxes to make sure they do not die.
Description: So you have achieved the dream and have your own game shop. Well friend, as you know by now it’s not all about finding the best games (except at GTS), keeping the vending machines stocked with goodies and knowing the hottest decks. This program will provide an overview of tax issues a small business should address including local taxes, tax provisions in leases, FICA taxes, payroll taxes, unemployment taxes [or insurance] sales taxes and other fun levies imposed by the government.
 
RPGs: The Next Generation
Hosted by Jim Crocker, Modern Myths, LLC
 
With a new edition of the industry's perennial favorite in the works for next year, it's a good time to talk about how a smart expansion to your RPG offerings can help the entire category thrive in your store. We'll talk about driving sales through play, using the new small press games to set you apart from other shops, and working with digital media to keep players buying in your shop. Please come prepared to talk about your successes and challenges in making RPGs a vital part of your product mix.
 
Store Design
Hosted by Marcus King, Troll and Toad
 
What do you do to give your store a unique look while informing your customers? Listen to last year’s Power Retail Award Winner as they discuss everything from exterior signage to displays to fixtures to graphic design and layout.
 
Marketing Your Store
Hosted by Pat Fuge, Gnome Games
 
You’ve got a great looking store, but what are you doing to get customers in the door? Listen to last year’s Power Retail Award winners as they break down their marketing plan. They will show you how to develop your web presence, advertising, promotions, sponsors, media awareness, and community outreach and support.
 
Wednesday
Press Releases
Hosted by Jennifer Ward, Crazy Squirrel
 
Exploring how to write a good press release. How to ensure it gets to the right people. How to make use of free listings that may be available to you. Talking a little about how to make a relationship with someone to do stories about topics where your store could be motioned. (e.g. Comics, games, movies, etc.)
 
The Right Time To Add An Employee
Hosted by Dave Wallace, The Fantasy Shop
 
Examining the true costs and benefits that employees can bring to your business.
Education Certification
Hosted by Lynn Potyen, The Game Board
 
As a trade organization GAMA can certify their members. This year at Origins we premiered a program for Educational Certification for our retailers. This special program will give retailers more credibility when talking to schools and libraries about partnering with them.
Birds of a Feather
Hosted by Dean Kao, Eudemonia
 
Let’s “Flock” together with others that are interested in the same topics as we are. We will be running several round table discussions simultaneously about topics you want to talk about.
 
We All Have to Eat / A Day in the Life
Hosted by Joann Gain, Jester’s Playhouse
 
We All Have to Eat: Let’s explore selling food and drinks in your store. What can you carry? What kinds of things should you carry? When are you carrying too many choices?
 
A Day in the Life: Are you unsure if you can handle running a game store with your already busy life? Do you have another job and you would just be at your store part-time? How does this life fit in with your family? Come take a look at the Day in the Life of a Game Store Owner. If you are already a pro at this and want to share, you can come too.
 
Getting the Most Out of Your Employees
Hosted by Dave Wallace, The Fantasy Shop
 
How good can they be? What would you want from the perfect employee? What are the various elements that make a great employee? How good your employees are is directly related to how good a manager you are. Understand how you can get the most out of your employees.
 
Power Presentations
Hosted by Dean Kao, Eudemonia
 
Does a topic you are interested in never get mentioned? Did you have a question that never gets answered? Write it down, post it on our bulletin board at the show and we will discuss it. These are those topics that don’t require an hour seminar but need to be discussed by retailers.
 
Why We Buy
Hosted by Scott Thorne, PhD - Castle Perilous Games
 
Not a condensation of Paco Underhill's classic book, this seminar looks at the decision making process, explaining the steps by which you and your customers make buying decisions and the stages at which you may influence them.
 
Thursday
 
You Get What You Pay For
Hosted by Jim Crocker, Modern Myths
 
The good news is that you're selling great stuff a lot of people want! The bad news is that it may not always be the best idea to pay them with product. We'll talk about the right time and wrong time to use barter, store credit, anything 'other-than-cash' to pay for goods and/or services. Sometimes it can work to your advantage, but sometimes it means taking on significant risk, or skirting your legal obligations. Feel free to bring examples of when and how using merchandise or credit has worked, when it hasn't, and most importantly, what steps you take to make sure any of those arrangements are legal and ethical.
 
Bottom Line
Hosted by Dave Wallace, The Fantasy Shop
 
Analyzing the cash flow of your business to understand what you should be spending on your inventory, labor and fixed costs. What does it mean if your numbers are different? You work hard for your money, don’t give it away unnecessarily!
 
Reducing Costs
Hosted by The GAMA Retail Board
 
We are going to talk about where we get our "stuff" the cheapest. - Sam's Club, Costco, bargain with the locals...Office Max lamination, eBay for extra singles of clix...
 
Organized Play
Hosted by King’s Games
 
See description above.
Education Certification
Hosted by Lynn Potyen, The Game Board
 
See description above.
 
Sharp as a Tack
Hosted by J. Pine, Sharp as a Tack
 
Description to come.
 
Preparing Proper Paperwork
Hosted by The GAMA Retail Board
 
Are you not quite sure the best way to write up your employees or how to handle cash settlement? Do you need a better way to track customer rewards or inventory requisitions? Do you mind sharing the forms you use in your store with others? Bring the forms you use in your store and let’s share our experiences. Make sure you bring either something to write on or some copies of your forms to share with others.
 
Store Design
Hosted by Marcus King, Troll and Toad
 
See description above.
 
Marketing Your Store
Hosted by Pat Fuge, Gnome Games
 
See description above.
 
Online Retail
Hosted by Dave Wallace/John Houston
 
Description to come.
 
Friday
 
Your Competitive Edge
Hosted by Dave Wallace, The Fantasy Shop
 
Are you effectively targeting and audience with your selection, displays and marketing? Why are your customers shopping with you instead of your competitors?
 
Promotional Opportunities for Your Store
Hosted by The GAMA Retail Board
 
See description above.
 
Game Industry Accounting 101
Hosted by Aaron Witten, Gamestation.net
 
P/L? Gross Profit? Balance Sheet? What bearing does all of this have on MY business? Come and let CEO/CFO Aaron Witten of Gamestation.net demystifies some of the myths in our industry regarding accounting and how using it properly can impact and improve your business. Discussion will be Analysis-heavy, with topics to include but not limited to: P/L business management, how to budget.
 
Checklist For Effective Management
Hosted by Dave Wallace, The Fantasy Shop
 
Running a successful business involves a huge number of elements. Most of us are good at at least some of them. But most of us are weak in at least some areas. Those weaknesses cost us money. We are going to look at those elements and identify the areas we need to improve.
 
Social Networking
Hosted by Mike Stackpole
 
See description above.
 
Planning & Improving GTS 2013
Hosted by The GAMA Retail Division
 
The GRD would like feedback from other retailers about GTS 2012. What did you like about the show and what can we do better for next year. What kind of seminars would you like to see next year, please let us know. PLEASE NOTE: The GRD is only responsible for the seminars and their content. If you have any other feedback, please attend GTS Lessons Learned.
 
GTS Lessons Learned
Hosted by John Ward, GAMA
 
What did you see that you liked? What did we miss? What would you like to see next year?

 
Manufacturer Seminar Descriptions

How to Work Your Booth
Hosted by: Joann Gain, Jester’s Playhouse
 
Manufacturers and Publishers, do you make different choices for your booth when setting up a consumer show and a trade show? Should you? Join Joann Gain, who has been setting and attending shows for 15 years, as she explore layout, fixtures, staffing, and other do’s and don’ts about shows. Whether this is your first show or your 500th show, making it the Best Show Ever is always your main goal.
 
Intellectual Property for Games
Hosted by: Greg Silberman and Michelle Browning-Coughlin
 
The successes and failures of companies to properly protect their intellectual property are often a measure of the success and failures of the companies themselves. While copyright and trademark law are well known tools for protecting the intellectual property of a game, patents are often misunderstood or overlooked entirely to the potential detriment of the developer or publisher. This session will discuss what you need to know NOW to use patents to protect your intellectual property, avoid liability for infringement, and discussed proactive steps you can take. Regardless of the size of your company, you always improve the IP protection of you assets, from game artwork, to game play methods, to components, and even software.
 
Demoing Games
Hosted by: Luke Warren
 
Game demos are key to improving sales, both for manufacturers and retailers. Logically then, giving better demos will increase sales even more. Learn how to maximize your demo to sales conversion rate by streamlining your demoing techniques. Make it quick, make it fun. Manufacturers, convince more retailers to carry more of your products, and retailers, sell more product to more customers.
 
Tuesday
 
How to Work Your Booth
Hosted by: Joann Gain, Jester’s Playhouse
 
See description above.
 
The Power of Moms (Mom Bloggers)
Hosted by: Julie Wohlberg
 
See what impact mothers blogging can make on your sales. Sit with Julie Wohlberg as she takes you through the power of moms.
 
Legislative Update CSPSIA/HR5660
Hosted by: Chip Bowles, Bingham Greenebaum Doll LLP
 
There is nothing funny about this: This program will address current issues for retailer related to the Customer Product Safety Improvement Act including selling used and consigned products and what you need from your vendors.
 
Game Market 2011 & 2012
Hosted by: ICv2
 
ICv2 presents an independent analysis of the hobby game market in 2011 and 2012, noting trends by product category and channel that can impact your business.
 
Branding Your Company
Hosted by: Mike Webb
 
There are nearly 20,000 items available to retailers in the Hobby Game Industry through distribution alone. Hundreds more release every month. How can a new manufacturer get noticed? How can a new line distinguish itself? Together we'll look at some options for Branding Your Company and promoting your product effectively.
 
GAMA Educational Research
Hosted by John Ward, Lynn Potyen, The Game Board
 
At GTS 2010, GAMA presented a model for educational research that could help promote the social game industry. This year, we will be presenting lessons learned in two pilot programs and GAMA’s next steps in promoting educational partnerships with our industry and the formal educational system .
 
Demystifying QR Codes
Hosted by: Richard Martin Leep
 
A 55 minute discussion about QR codes, what they are and how they can be used by Retailers & Manufacturers to enhance sales.
 
Sharp as a Tack
Hosted by: J. Pine
 
Description to come.

GAMA’s Strategic Planning
Hosted by: John Ward, GAMA
 
At GTS 2011, GAMA’s Executive Director presented the current strategic planning document for your Trade Association. This seminar is an opportunity for you to join us this year to listen as GAMA provides an annual update on their progress with the goals and objectives presented last year. We will address concerns, answer questions and listen to comments as we plan for the Association’s future. We are encouraging an open discussion and honest feedback from all attendees.

Intellectual Property for Games
Hosted by: Greg Silberman and Michelle Browning-Coughlin
 
See description above.
 
Wednesday
 
Domestic Manufacturing 101
Hosted by: Larry Roznai, President, Mayfair Games
 
Join our panel of experienced manufacturers, Larry Roznai (Mayfair Games) and Mike Suzl (Cartamundi) as they share their experiences with domestic manufacturing and overseas manufacturing options.
 
Demoing Games
Hosted by: Luke Warren
 
See description above.
 
Game Market 2011 & 2012
Hosted by ICv2
 
ICv2 presents an independent analysis of the hobby game market in 2011 and 2012, noting trends by product category and channel that can impact your business.
 
Overseas Manufacturing
Panel Discussion
 
Description to come.
 
Domestic Manufacturing 102
Hosted by: Larry Roznai, President, Mayfair Games
 
Join our panel of experienced manufacturers, Larry Roznai (Mayfair Games) and Mike Suzl (Cartamundi) as they share their experiences with domestic manufacturing and overseas manufacturing options.
 
Writing Press & Copy
Hosted by: Richard Martin Leep
 
Retailer or manufacturer, at some time you need to write copy. Be it a Press Release, Ad, One Sheet, or Brochure; it’s all about providing the right information to the right readers. This seminar reveals the guidelines and techniques for communicating effectively and proficiently the message you want to get across.
 
Thursday
 
Origins Awards
Hosted by:
 
Interested in what’s happening with the Origins Awards? Have comments or want to share suggestions for improvement? Join us for an open discussion of the current state and future direction of the award process.
 
The Power of Moms (Mom Bloggers)
Hosted by: Julie Wohlberg
 
See description above.
 
Legislative Update CSPSIA/HR5660
Hosted by:
 
See description above.
 
GAMA Open Board Meeting
Hosted by: Rick Loomis, Flying Buffalo, Inc., President of GAMA
 
GAMA Board of Directors Meeting. This meeting is open to the public.
 
Friday
 
Branding Your Company
Hosted by: Mike Webb
 
See description above.
 
Origins Awards
Hosted by: Hal Mangold, Academy of Adventure Gaming Arts & Design, Chair
 
See description above.

 

 


 
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